GA4 Training & Migration

Google Analytics has changed to GA4 and those that haven’t migrated are going to lose their historic data. Don’t get left behind.

1st July 2023 was the cutoff deadline for migration — but please don’t throw your laptop off the table; we’re here to help.

With our GA4 training, implementation, and auditing services, you can go from panic to pro in no time.

GA4 Training

For digital DIYers and data enthusiasts. Our GA4 training gets you & your team up to speed with the new Analytics user interface, setting up tracking events, & building reports that can provide actionable insight.

With hours of video lessons and Q&A, you don’t have to go it alone either!

GA4 Audit

If you’ve got the in-house capability to implement a GA4 migration but need help assessing exactly what needs doing, our data experts can audit your full account and give you clear guidance.

Particularly helpful for large sites with tons of tracking.

GA4 Implementation

This is our most hands-free offering. Skip the training and kick back while our data experts get your tracking & analytics in ship shape – and we’re talking spaceship shape 🚀

Perfect for large teams that need to outsource the technical expertise so they can focus on the decision-making.

What is GA4?

GA4 is the successor to Google’s Universal Analytics; it’s more GDPR-friendly, more robust, better for visualisation, and generally more kickass than the current version of Analytics. The problem is, like buying a new car, all the buttons do different things!


Why do you need to migrate to GA4?

From the 1st July2023, Universal Analytics stopped registering new traffic – so, within the platform, it’ll look like your site’s suddenly disappeared from the internet.

While not being able to see your traffic might not seem like such a problem, it means you can’t accurately measure what’s working, can’t accurately serve ads, and can’t make good strategy decisions.

What’s more, “at some point after” the 1st July – likely around 6 months – Google will also be removing all historic data from Universal Analytics! This could mean years of hard-earned data thrown into the void.

If you handle things sooner, though, you can ensure you keep a record of historic data so you can look back and analyse performance over time.

Not just a contract

When we work with clients, we’re a team. Whether on a one-off project basis or on years-long partnerships, we delight in delighting our clients. Check out our case studies here.


giants smiling at work on laptops

Let’s talk

We’ve split the GA4 migration service into tiers to suit different requirements, profile sizes, and budgets – let’s talk about getting you & your data ahead of the curve.

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