Social Media Marketing
Social media marketing management services from an award-winning digital marketing agency
Need help navigating social media?
From TikTok trends to mastering the Instagram algorithm and LinkedIn audiences, social media is a difficult territory for any business to navigate nowadays.
Need some help? Look no further. Here at Sleeping Giant Media, we’re firm believers in the power of social media marketing as an essential tool for every business or brand.
As an agency, we can help you master social media, reaching your target audience with our comprehensive range of social media advertising and management services, tailored to the unique needs and goals of your organisation.
Get results from your social media
Keen to get the most out of your business’ online activity? Our social media services have been designed with performance in mind and our team of in-house marketing experts can help your organisation achieve any of the following objectives:
- Boosting brand awareness
- Generating leads
- Driving website traffic
- Inspiring customer loyalty
- And much more!
We ask the question: A large following is great, but are those followers truly engaged by what you do? Do they make you money?
Social media services: our approach
How do we work our social media magic?
Recognising the value of social media as an integral part of your wider marketing and sales funnel, we can manage and optimise both your organic and paid social media activity.
Using social media allows you, as a business, to engage with existing customers and reach new ones through an array of different content types, audience targeting, and strategies.
Like our SEO and PPC services, our social media marketing services aim to cultivate genuine, relevant and involved audiences for your brand – through the use of content, paid advertising, engagement, and technical optimisation.
Our expert team of social media marketers offer consultation right through to the full management of your social media, along with paid advertising and content promotion.
Let’s talk about solving problems
Our Social Media Services
Spinning plates is a core part of a social media manager’s job role. We get it, it can be overwhelming. That’s why we like to share the responsibilities between our team to maintain an excellent standard across the board.
We understand that social media is a crucial part of any business’ marketing efforts, driving sales and engagement alike, so our social media marketing services range from profile management through to social media training.
Take a look at our full range of social media agency services below:
Social profile management
Our team of certified professionals are able to manage the day-to-day runnings of your organic social media profiles – either taking full control or running collaboratively with you.
This service sees the management of things such as posting, responding to comments, escalation, engagement, and more. A bespoke plan can be drawn up per business and platform.
Take a look at our full range of social media agency services below:
Paid social media
Through different platforms such as Facebook, TikTok, LinkedIn, and Twitter, we’re able to set up paid social media campaigns, managing them throughout their life cycle, optimising them, and monitoring for performance.
Using social media managers to oversee your paid social media will bring about the better utilisation of budgets, media spend, and objective-hitting with a thorough audience targeting set.
Social media strategy
Using our extensive knowledge of social media for both B2B and B2C, we will work with you to devise a social media strategy to guide our actions and give you something to measure performance against.
We’ll also work collaboratively to identify customers, audiences, objectives, goals, and measurable metrics.
Social media reporting
As a client of ours, you’ll receive regular reports from our social team on the performance across your accounts and campaigns against the metrics set out to be achieved.
Our team of social media marketing experts have access to some high-quality reporting and insight tracking tools, and can give their own professional insight into the performance seen. We don’t just use the in-app reports, we build you something bespoke.
Social media training
We’re able to provide social media services training to clients and non-clients looking to grow their social media know-how as individuals or whole teams.
In fact, we’ve trained some of the largest brands in the UK on things like:
- How to manage their own organic social media presence
- How to run paid advertising on Facebook and LinkedIn
- How to use social selling through personal & business brands
- And how to create engaging social media content.
You can also find a range of strategic social media marketing advice over on our blog.
Social audience research
Using the tools and insights at our disposal, we’re able to conduct thorough social media audience research and sentiment analysis to help inform your work, campaigns, and more.
With both niche and broad audience targeting, bespoke to your brand and objectives, we’re able to help you run effective advertising across an array of platforms.
Did something catch your eye?
Let’s talk about achieving your company’s goals.
Social media case studies
We’ve had the pleasure of working with businesses of all sizes across a huge variety of industries. If you’re selling something, a social presence goes a long way! Check out our case studies here.
The benefits of working with us
- We work with you to create a ‘Creative Workbook’ which is a collaborative, and always live document that hosts your strategy and work so you always have an eye on what we’re doing
- Our reporting is jargon-free meaning you can see and understand what great things we’re doing
- We conduct super in-depth audience identification research on your brand and business
- We are an award-winning, recommended agency under a number of different networks
- We bring learnings through a number of different experiences
- Our teams are certified in things like Facebook Blueprint, Twitter Flight School and LinkedIn Marketing Labs
- Attribution modelling: working with the Data team to make measurement plans, goals and objectives to track the success of all social media management
Social media marketing has so much potential for your brand
Get in touch to see how we can manage your social media strategy for you.
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Top Floor, The Civic Centre, Castle Hill Avenue, Folkestone CT20 2QY.
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